A Suggestion for Marketing via Social Media
Arlan Godthaab, Vampire Hunter A Los Angeles actor friend, Arlan Godthaab , posted photos yesterday on Facebook from "I Had a Bloody Good Time at House Harker," a horror-comedy now shooting in snowy Wisconsin, with a cast that includes Jacob Givens , Derek Haugen , Noel Carroll , and Keely Gelineau. These were interesting shots that not only made me want to learn more about the film but also got me thinking about how actors and production companies use social media to publicize their product. His is one way, and it’s a good one. Yet most production companies, even the big ones, don’t yet get social media. Filmmakers trying to break into the business have enough on their plate just trying to figure out funding, casting, logistics, lighting, shooting, and editing. Marketing is rarely in the budget, so they don’t even think about it. They should. They have a whole team on set that can help get the word out about their production, but often the best most young filmmakers can d...